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Content changes: new ways of market expansion

Noodles or burgers? Such a little and unimportant item can change general perception of movie, where it appears. Similarly, witty joke can lose its meaning for audience from different part of world. Moreover, it may be offensive. All…

Formats: Make Them Successful

Nowadays the TV World is enough structured. Everyone got used to what is shown on TV. In lots of countries formats are kept repeated, adapted or simply modified to be presented as allegedly new formats. It seems that everything that could…

Film Industry Statistics in Ukraine Today

Today the issue of co-production is more than ever important for Ukrainian production companies that want to sale their films and series at the foreign markets. What can contribute to the establishment of joint production? Experts admit:…

VR technology – what’s next?

"Do you remember the similar to VR glasses in the movie" Back to the Future?” It came true – now we have a technology, which 10 years ago we could not dream about. Each of us has lots of different gadgets, but still something is missing, so…

Can TV channel be socially responsible?

Children’s channels were always considered as a niche media, but still as they are aimed on large audiences they do have some competitors. But Russian channel “Red” decided to take more specialized position on a market – it poses itself as…

Top 5 Most Beautiful Filming Locations in the World

While traveling how often do you find yourself thinking that you have already seen this place, despite the fact that you haven’t been there before? And how often do you recognize locations while watching movies? Our world is full of amazing…

How TV Series Dictate Fashion

When any new idea of a film or a series starts to bud, every producer is already trying to determine the key to its inevitable success. Everybody bets on one’s own specific feature that will take the audience by storm. Some people are open…